One of the biggest challenges SME owners face is a consistent marketing strategy to grow their business. For those who actively spend their time researching on new ways to reach out to their target audience, at one point or another, they would have stumbled upon a term known as direct response marketing. Simply put, direct response marketing … [Read more...]
Why Aren’t More Sales Rep Using This Simple Tactic To Close An Immediate Sale
It happened within a minute. There I was, standing there minding my own business, and before you know it... I had walked out with a purchase in hand. And here's the best part... Despite me knowing how the tactic work, I had still "fallen" for it. And you could do the same once you've established the few critic rules. But before we dive … [Read more...]
4 Pillars Prison – Psychological Barriers Killing Your Freelance Income
Kick-starting a freelance business isn't the easy thing in the world. Sure the perks are great... Work whenever you want... Get rewarded for the hours you put in... Choose who you want to work with... But before that happens, before you have the freelance income you want, there is a process. A journey so to speak, and sad to say, many … [Read more...]
The Art & Science of Attracting New Clients as a Freelancer
Attracting New Clients. Ask any freelancer or entrepreneur what's their number 1 challenge in business is and you'll find that 8 out of 10 have a client acquisition problem. But to be fair... it's hardly surprising as running a new business isn't as straightforward as most people think. You start questioning yourself on things like: Who to … [Read more...]
How to Develop Seductive Authority Your Customers Can’t Resist
Visibility = Authority. The more your prospects see you, the more your authority grows. This is why celebrities have strong influence and why companies are willing to invest huge sums for a celebrity endorsement. Or what many today are calling influencers. Likewise as a freelancer and entrepreneur, having authority will help you close … [Read more...]
The First Step To A Successful Freelance Business
Be Your Own Boss! That’s the dream and goal of every aspiring freelancer. To be the one who decides how you are paid and the hours you work. WHEN you want to work. But is freelancing only about achieving work-life balance and controlling your time, money and lifestyle? To be perfectly honest… It depends on you. What do you … [Read more...]
